BRANDING

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BRANDING _

RELIANCE MACHINE CO. REBRAND

SPRING 2024

PROBLEM

Reliance Machine Co.’s current branding does not showcase the company’s vales and goals.

SOLUTION

Make a new branding system that aligns with what the company stands for.

SCOPE

I have made a branding book that includes a logo, fonts, colors, and imagery.

THE BRAND BOOK